the “blob ross” of branding

I’m an artist, digital designer, and illustrator with over ten years of experience working in branding and UX.

Juxtaposed with my abstract and exploratory art practice, I have developed a verified, demonstrable process for converting a brand’s values to a distinct and authentic visual identity that’s perfectly positioned in any given industry.

I’ve been the first designer at a start-up, where I was responsible for guiding the founders through brainstorming a company name and developing a B2B brand. I went on to oversee and direct strategy for a team of specialists across multiple digital marketing channels, including SEO, paid ads, and PR.

I’ve designed and built multiple B2B websites, both on my own and as part of a team. I’ve produced design assets for every touchpoint of the customer lifecycle, including motion design. I’ve done freelance research, strategy consulting, illustration and complete brand identities for clients in DTC, food service, cannabis and software.

And the good news for you, dear reader, is that I’m currently looking for freelance work or a new full-time role.

resume

resume

Funnel Clarity

Branding & CX Designer

May 2016 - 
August 2025

As the only full-time designer at this B2B sales training start-up, I worked directly with the founders to rename the company, develop a brand identity, and design, build and maintain a website.

Freelance Design & Strategy

July 2017 - Current

I’ve done visual design, market research, product strategy consulting, and complete brand identities for clients in DTC, food service, cannabis, software and non-profits.

Skills

  • Figma, InVision

  • Photoshop, Illustrator, Indesign, After Effects

  • HTML/CSS, Javascript/jQuery

  • Branding, Graphics, Animation

  • User Research, UX/UI Design

  • Marketing + Product Strategy

  • Writing and Presentation

James Madison University

Harrisonburg, VA

School of Media Arts & Design

B.S. Interactive Design, 2016

My Story

I spent my childhood hiking, playing soccer, and learning to love the humidity just outside of Washington, D.C., before returning to live in the city for four years after college.

In 2020, I moved to central Vermont and immediately fell in love with the unique community and landscapes of the Green Mountain State. I solo through-hiked the Long Trail in 2022, and I’ve been living in downtown Burlington with dozens of houseplants ever since.

Through it all, I’ve found comfort in caramelizing onions, reading Dostoevsky, and the English Premier League.

reach out!

I’d love to hear from YOU!